My Favorite Tools for Making Money Online
Disclaimer: This post may contain affiliate links, meaning I may get a small commission at no extra cost to you.
If you’re a content creator, digital entrepreneur, or someone looking to turn your passion into a profitable online business, you know the struggle of trying to do it all. There’s the content creation, the marketing, the sales funnels—the list goes on.
But here’s the best part: you don’t have to do it all manually. The right tools can help you automate processes, save time, and increase your revenue. Over the years, I’ve tried and tested countless platforms, and today, I want to share the essential tools I rely on to make money online and grow my business efficiently.
Why You Need the Right Tools for Making Money Online
Before we get into my favorite tools, let’s take a second to talk about why having the right tools is crucial for online success.
With the right tools, you can automate nearly everything (except creating content). This saves you time and allows you to focus on the creative side of your business.
These tools can help you stay consistent with your marketing and content creation even when life gets busy.
As your business grows, you need tools that scale with you. Whether it’s another email sequence or a bigger sales funnel, the right tools grow with your business, allowing you to reach more customers without burning out.
Now that we know why tools are important, let’s get into the essential tools I swear by for making money online.
1. Flodesk: My Go-To Email Marketing Platform
I can’t talk about making money online without mentioning Flodesk. If you’ve been following me for a while, you know how much I love this platform for email marketing. Flodesk isn’t just another email marketing tool—it’s the one I rely on to grow my email list, nurture leads, and convert them into paying customers.
Why I Love Flodesk
If you’re new to creating emails, Flodesk makes it a breeze. They offer beautifully designed email templates that help you create stunning emails without the need for a designer.
Going beyond the beauty of the emails, setting up forms and email sequences in Flodesk is so easy. I can easily create automated workflows that deliver my lead magnets, follow up with subscribers, and promote my products—all without lifting a finger (and I’m not very techy).
How I Use Flodesk to Make Money Online
Lead Magnets & Opt-In Pages: I use Flodesk to deliver my freebies, like guides and templates. When someone subscribes to my email list, Flodesk automatically sends them the freebie and adds them to my nurturing email sequence. You can see a sample opt-in form here.
Email Sequences: I’ve set up several automated email sequences to nurture my subscribers and guide them through the buyer’s journey. These sequences deliver value and encourage readers to purchase my paid products when the time is right. If you want to see one of my favorite sequences and how to set it up, check out this blog post.
Promotions & Product Launches: When I’m ready to launch a new product, I use Flodesk to send promotional emails that drive traffic to my sales page. It’s simple, effective, and allows me to automate the process while I focus on other aspects of my business.
Newsletters: I use Flodesk to send out my weekly newsletters to my subscribers that subtly promote a freebie, paid product, blog post, etc.
Sign up for a 14-day free trial and get 50% off when you subscribe here.
2. Stan: The Ultimate Link-in-Bio Tool
Let’s talk about Stan, my favorite tool for managing my link-in-bio and making it easier for my followers to access my products. If you’ve ever struggled with only being able to share one link in your Instagram bio, you know how limiting that can be.
Why I Love Stan
Stan allows me to add multiple links to my bio so I can share my lead magnets, digital products, and other important links all in one place.
I have now moved my products to ThriveCart, but I love how Stan makes it super easy for creators to start selling digital products.
How I Use Stan to Make Money Online
My Stan link is in my Instagram bio, where it leads followers to all of my key resources, like my lead magnets, digital product pages, and other important links.
If you host your digital products on Stan, you can sell digital products directly from your link-in-bio.
Get 14-days free to try Stan here.
3. ThriveCart: Simplifying Sales Funnels and Checkout Pages
Once you’ve started creating digital products, you need a way to handle payments and sales funnels. This is where ThriveCart comes in. ThriveCart is a sales tool that helps me set up high-converting checkout pages and sales funnels with ease.
Why I Love ThriveCart
ThriveCart makes it easy to create sales funnels that include upsells, downsells, and order bumps—features that can dramatically increase my revenue per customer.
The checkout pages are also simple to customize and optimized for conversions.
I also love how it’s a one-time fee, instead of a monthly or yearly subscription, which helps save me money over time.
How I Use ThriveCart to Make Money Online
Sales Funnels: I use ThriveCart to set up sales funnels for my digital products. For example, if someone buys one of my products, I can offer them an upsell or a discount on a related product. This increases the average value of each sale.
Checkout Pages: ThriveCart handles all of my checkout pages, ensuring a smooth and easy transaction process for my customers. It’s user-friendly and makes purchasing seamless for them.
Get started with ThriveCart here. As of writing this, they don’t have a free trial, but currently have a 14-day refund policy.
4. Manychat: Automating Engagement and Sales on Instagram
If you're serious about automating your business and driving sales through Instagram, Manychat is a must-have. Manychat is a chatbot tool that automates your Instagram DMs and comments, allowing you to engage with your audience and convert them into leads and customers.
Why I Love Manychat
With Manychat, I can automatically reply to Instagram comments and DMs with a customized message that helps me capture leads and drive them to my email list.
How I Use Manychat to Make Money Online
Comment Automation: I ask my followers to comment specific keywords on my Instagram posts. ManyChat then sends them an automatic DM with the link to my opt-in page or product.
Use this link to get one month free of Manychat and try it out!
5. Circle: Building a Membership Community
If you’re looking to create a membership site or community, I highly recommend Circle. It’s a platform designed to help you build and manage a community space, and it’s my favorite one I’ve tried.
Why I Love Circle
Circle allows me to create a space for my members to engage, ask questions, and share contacts with each other.
I also use Circle to host exclusive resources, courses, and challenges, giving my members a space to access everything they need in one place.
How I Use Circle to Make Money Online
Creator Membership: I use Circle to host my creator membership, The Creator Circle, where members can access resources, courses, a supportive community, and more.
Use this link to start your membership with Circle.
Conclusion
As a creator or digital entrepreneur, the right tools can make all the difference. They help you save time, automate your processes, and scale your business with ease. These are the essential tools I use to make money online and run my business efficiently:
Flodesk: For opt-in forms, email marketing, and automating email sequences
Stan: For managing my link-in-bio
ThriveCart: For creating sales funnels and checkout pages
Manychat: For automating Instagram comments to capture leads
Circle: For building and managing a membership community
If you’re serious about making money online, these tools will help you create a streamlined, automated process that saves you time and grows your income.
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If you’re looking for strategies to make money online, this link is for you.
